Collection: Jul et Mad

Jul et Mad is a French niche perfume house founded in Paris in 2012 by Julien Blanchard and Madalina Stoica Blanchard. The name combines their first names, and the collection stems from their real-life love story. Each perfume is conceived as a chapter of their shared life, related to a specific encounter, place, journey, or emotion.

The fragrances are created in collaboration with renowned perfumers and rely on the tradition of French haute parfumerie, quality raw materials, and high concentrations. Personal memories are not just product descriptions, but the initial material from which the entire composition develops. On the skin, Jul et Mad carries the precision of Parisian perfumery, but the core always remains the intimate story of two people.